The Executive
The Executive

Product Leader / Founder / Builder

Brandon (Chad) Austin

I'm a product leader who doesn't just manage roadmaps — I build what's on them.

A decade shipping enterprise platforms at Genuine Parts Company, Berkshire Hathaway, and Cox Automotive. Now founding Pixel and Purpose Studios and leading CampaignCore as CEO.

Keep reading
6,500+Locations4Ventures10+Years Shipping22+Brands

What I'm Building

I don't just ship products for other companies.

I build my own. From studios to startups to side projects — here's what I'm creating right now.

Pixel and Purpose Studios

Founder · 2026

A creative studio at the intersection of design, code, and product thinking. Building purposeful digital experiences.

CampaignCore

CEO · 2026

A campaign management platform built for teams who move fast. Designed to simplify the complexity of multi-channel execution.

FoldPDF

Creator · 2026

A lightweight PDF tool born from real frustration. Built at Pixel and Purpose Studios.

1YearChef

Hobby · 2025

A personal challenge to learn cooking from scratch, documented week by week. Part journal, part recipe book.

Impact

Numbers that tell the story.

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Locations

Enterprise CRM deployed across one of the largest auto parts networks in North America.

0%

Accuracy

Customer-to-territory affiliation accuracy maintained since 2023.

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Agents

CRM and marketing platform supporting the BHHS agent network.

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Brands

Demand generation platforms delivered and unified at Cox Automotive.

Career

A decade of shipping at scale.

From marketing automation to enterprise CRM to founding my own studio — each chapter built on the last.

01

2022 — Present

Genuine Parts Company

Product Manager — Sales Domain

Took ownership of CRM and territory management for one of the largest automotive parts distributors in North America. Launched an enterprise platform across 6,500+ locations. Maintained 95% customer-to-territory affiliation accuracy since 2023. Owned the full lifecycle: enablement, rollout sequencing, training, and adoption measurement.

Employee of the Month, December 2025
Enterprise CRMTerritory ManagementChange ManagementEnablement
02

2021 — 2022

Berkshire Hathaway Home Services

Solution Strategist — Salesforce CRM & Marketing Cloud

Stepped into a Berkshire Hathaway subsidiary and drove CRM and marketing platform initiatives supporting a 50,000+ agent network. Aligned cross-functional teams to deliver strategic improvements at enterprise scale — bridging business goals with Salesforce capabilities.

SalesforceMarketing Cloud50K+ Agent NetworkStrategy
03

2017 — 2021

Cox Automotive

Senior Product Manager — Enterprise Marketing Enablement

Led delivery of demand generation platforms across 22+ brands in the Cox Automotive portfolio. Orchestrated cross-brand marketing technology strategy and drove platform unification that brought consistency and scale to a fragmented ecosystem.

Demand Generation22+ BrandsPlatform Unification
04

2014 — 2017

Manheim

Marketing Technologist

Built the foundation. Implemented marketing automation and KPI reporting systems from scratch. This is where I learned to bridge the gap between marketing vision and technical execution.

Marketing AutomationKPI ReportingTechnical Implementation

Toolkit

The tools I think with.

From product strategy frameworks to deployment pipelines — I operate across the full spectrum.

Product

Product StrategyRoadmapsDiscoveryPrioritizationVision & Alignment

Delivery

Change ManagementTraining & EnablementRollout SequencingAdoption MeasurementCross-Functional Delivery

Platforms

SalesforceMarketing CloudPardotServiceNowCRM EcosystemsIntegrationsData Quality

Analytics

PowerBIGoogle AnalyticsGoogle AdsZapier

Dev & Tools

VS CodeGitVercelNetlifyCodexGemini CLIChatGPT

Contact

Let's build something together.

Whether you're looking for a product leader who ships, a collaborator on a new venture, or just want to connect — I'd love to hear from you.

chad@bcaustin.melinkedin.com/in/BCAustin
Atlanta, Georgia